Five people plus Claude. One CRM, one vault, one operating model. Everything else — repetitive work, reporting, autoresearch — runs on the AI layer so the team can stay small and move fast.
One primary contracting entity. Registered in Estonia via Xolo — the team operates from Barcelona. UK and EU clients contract directly with the Amplio entity.
Founder and Head of Analytics. Runs the company from Barcelona. Owns client analytics delivery, sets direction, writes the playbooks.
Co Founder and Head of GTM. Owns go to market, agency partner motion, and the Vault's learning layer.
Head of Engineering. Owns server side, pipelines, and the AI interface builds on the Managed tier.
Solutions Specialist. Owns tracking implementations, Consent Mode, and the 48h setup for new clients.
Project Manager. Owns client cadence, monthly reports, and the recommendations tracker closure loop.
Vault maintenance, reports, outreach, autoresearch, scheduled tasks. Not a person — the automation engine the whole team runs on.
Only direct clients and agency partners on this list — end clients contracted via an agency partner (Malone, Alternative Energy, Devenish) appear under the agency partner they contract through.
IELTS prep. Barcelona + Madrid. Monthly retainer, monthly reporting. Active since April 2025.
Barcelona. Retained engagement since September 2025.
Project based. London.
Birdie Care Services. Project based, London.
Active direct engagement.
Daily image guessing game. Website audit complete.
Belfast. Contracts with Amplio on behalf of end clients including Devenish, Malone, and Alternative Energy.
See the Services Methodology deck for the full delivery stack: GA4, PostHog, GTM + Stape, Usercentrics, BigQuery, Obsidian vault, Claude + Vault Dashboard.
first_name, last_name, email, linkedin, title, seniority, persona (from ICP skill), company (ref), last_touch, next_step.
name, domain, country, tracking_score (from scraper), cmp_status, gtm_status, opportunity_tier, agency_type, industry.
name, stage, amount, tier, company (ref), primary_contact (ref), source (direct / agency / referral), close_date, owner, lost_reason.
Scaffolded from client-space-template.md. The onboarding intelligence pre-loader scans the pattern library for applicable patterns and seeds data-context on day one.
Our own marketing, website, GA4, content calendar, positioning. Amplio is not a client.
SOPs and playbooks used across every Ads engagement.
GA4, GTM, server-side, consent playbooks and reference implementations.
Outreach templates, ICP, scoring model, agency-partner motion.
BigQuery, Looker Studio, automated data pulls, warehouse schemas.
55 Claude skills. Skill creation, curation, performance tracking.
Advisor tool pattern, model-tier assignments (Opus, Sonnet, Haiku), prompt engineering.
Contractor bench, rate cards, briefs, onboarding.
Deck /08 covers the verified proof points: +37% average ROAS lift, 48h full setup, –90% data back and forth, 100+ teams served, 20 to 40% lost conversions recovered, 34% sessions hidden by consent.