Amplio is productised by design. Every engagement follows the same 48 hour setup, the same deliverable catalogue, and the same working rhythm. The variable is depth, not methodology.
Every engagement starts the same way. Inventory the stack, fix the breaks, ship a working foundation. Nothing custom until the basics are solid.
30 day warranty kicks in at handover. Client enters the learning loop — every recommendation tracked, every signal extracted.
Maintained is the entry retainer. Managed layers a custom AI interface and unlimited connections on top. Projects cover anything that does not fit the retainer model.
Monthly retainer. GTM tracking setup, Consent Mode v2, server side with custom connections to 7 platforms, custom attribution, monthly reporting + business review.
Monthly retainer. Everything in Maintained + custom AI interface on your preferred LLM for real time insights. Unlimited platform connections.
Tracking audits, server side migrations, incident triage, custom builds. Outside the retainer — booked when the work does not fit Maintained or Managed.
Not a finite menu. These are the service categories every engagement draws from — how much of each lands in a client's scope depends on their tier and their starting point.
Scheduled automation runs the daily loop. Human touchpoints layer on top — predictable, no surprises.
Client data pull at 08:00 CEST. Learning sync at 10:00 CEST. Vault autoresearch at 09:00 CEST on the 7-phase loop.
MRR, health, recs, projects, pipeline — one page, refreshed twice a day. Everyone reads the same picture before their first meeting.
Monthly report delivered. Wins and losses reviewed. Next-month priorities agreed.
Measurement roadmap. Tier fit review. New initiatives scoped.
Fast delivery compounds when the system stays consistent.
GA4 for marketing, PostHog for web + product analytics.
Client side + server side containers.
CMP + Consent Mode v2.
Enhanced + offline conversions.
Our second brain is the internal BI surface — not Looker.
Pipeline + client records.
Second brain + Gmail automation.
Claude is the runtime. The dashboard is the read surface for the team.
Underpinning all six — a learning loop. Every client has a recommendations tracker, data context, health scores, and signal extraction.
No attribution models on broken tracking. Fix the basics first, every time.
Every container, every event, every pipeline has a Loom and a doc. No tribal knowledge.
Clients talk to the person doing the work. No account managers between expertise and problem.
Claude and automation scale the dull work. Judgement calls stay human.
Reports show ROAS movement, not a list of tickets closed.
If we're not the right fit we'll say so. 30 day Maintained warranty is non negotiable.
Next deck covers the legal entities, team, tools, and the Attio CRM blueprint that keeps it running.
Continue to /07 Company Structure — legal entities, team, tools, Attio CRM blueprint.